Concat offers a wide spectrum of financial advisory, IT and technology, wealth management, and academic and content services. The Concat team is committed to helping businesses succeed. Every pro in the team has decades of experience developing customized solutions for businesses in different sectors.
They push themselves to think outside the box. Their expertise, experience, and know-how
give them an edge over their peers. Concat has a Pan-India presence. The Concat team caters to the end-to-end requirements of their clients through multiple branches. Concat has been working tirelessly to help businesses improve operations to achieve excellence.
When the client contacted us for search engine optimization services, we conducted a thorough SEO audit on their website. As a result, we found various lacks and compatibility issues. Firstly, the website design was outdated with a slow loading speed, their brand messaging was unclear, and the website had irrelevant meta tags. Consequently, the website was experiencing low traffic and a high bounce rate due to insufficient or no-value delivery for users.
Defining the goal post the problem would be ideal as we will have the certain milestones to showcase and the success metrics.
Our primary goal was to generate high-quality leads through different channels and drive relevant traffic to the website. Here are screenshots of growth and ranking improvement.
Insights we obtained from our research as “what is the source of problem?”
Due to a limited server bandwidth, the website usually remained down, and it was one of the reasons why multiple users were unable to access the website. It was also reducing the loading speed of the website.
The website's content quality was lower than average, and the website itself was optimized with outdated keywords. In addition, on-page SEO was ineffective, and there were just a handful of backlinks linked to websites with poor DA.
The biggest problem we found during our research was that there was no effective SEO strategy. The website needed thorough planning and an SEO strategy that would cover all the pages of the website.
Our SEO team performed an initial SEO website audit and identified website performance and user experience issues. As a result, we designed a new, more user-friendly website. Our design team removed distracting elements and used attracting and engaging elements.
We took various steps to improve SEO. First, we used a simple yet effective website design and clutter-free navigation to ensure visitors have no trouble finding what they’re looking for. We optimized the website with more than 10 highly relevant and high-ranking keywords.
Our content team developed and implemented an effective content plan. The plan aimed to promote informed decision-making and establish a strong relationship with the audience. We wrote and published highly-engaging content that adds value to users and audiences in any way possible.
Our efforts bore fruit, and we were successful in driving more qualified traffic to the client’s website. Project milestones and goals were achieved in a timely manner.
Optimizing the client's website and content, we successfully attracted more qualified leads and customers, boosting revenue and profitability over time. We used a data-driven approach to SEO, focusing on proven strategies to drive results.
We identified specific areas of the client's website and content hindering their customer retention rates and developed strategies for improvement. As a result, we optimized the website and content to provide a better user experience, resulting in customers returning to the website repeatedly.
We used a range of proven SEO strategies to help the client obtain higher traffic levels, including keyword research, content optimization, link building, and more. Consequently, the clients experienced increased traffic, broader brand awareness, and more qualified leads.
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57e Manley Rd, Whalley Range, Manchester M16 8WF, UK
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